One of the most common questions we are asked by our new Wholesale2B members, is “What products should I sell?” While we always suggest selling in a product niche that you would personally buy from, you must offer a large enough range of products to ensure you remain relevant and competitive. Many of our members who sell on Amazon turn to the FBA Tool Kit to do just that.
What Is The FBA Tool Kit?
The FBA Tool Kit gathers current and past data that highlights product trends on Amazon. This includes both general product trends, and seasonal product trends. While the FBA Tool Kit was designed specifically for Amazon sellers who use Fulfillment by Amazon—its up-to-date data can still be valuable to you as a drop shipper.
The 3 Product Trends You Most Need To Know
The FBA Tool Kit provides 3 individual sets of data, each of which can be drilled down by day, week, or month. You can even look back at sales and product trends over the past few years. For example, looking at the hottest Christmas products for the past few seasons can help you to determine which seasonal items to sell in your store—that is of course above and beyond new and currently trending holiday products. The 3 product trends this tool allows you to access are:
Industry Specific Graphs—One set of data includes general industry data, compiled in a quick and easy to read set of graphs. Simply determine which industries are relevant to your product niche, and keep an eye on their overall trends. For example, the “Sports and Outdoor” busy season is often the spring and summer months—so you may want to stock up in those categories for your store. In total, there are over 25 industries monitored, a few of which include:
• Home and Kitchen
• Health and Personal Care
• Pet Supplies
• Arts, Crafts, & Sewing
• And Many More!
Price List Analysis—Next up, you have a detailed report including a price list analysis for the UPCs/EANs you currently sell, or are considering selling. This data can be used to help you accurately price the products you decide to sell in your Amazon store. This spreadsheet provides you with a wealth of information, including: current offers, estimated sales price, profitability, and markup.
Product Tracking—Last but certainly not least, is the Product Tracking feature. Just as its name implies, this tool allows you to track specific products that you currently sell, or are thinking about selling in your store.
How To Apply The FBA Tool Kit—A Strategic Method Of Stocking Your Dropship Store
Whether you are new to dropshipping or Wholesale2B, or are a tenured seller—the FBA Tool Kit can help you take a more strategic approach to stocking your Amazon store. There are several methods you can use to select products, with a combination of your individual store’s data—and the FBA Tool Kit’s data. A few methods to consider include:
Keeping Your Finger On The Pulse Of Hot New Products—when an emerging gadget or new product begins attracting major attention, the data gathered within the FBA Tool Kit will alert you to its growing trend. Don’t just keep an eye on the hot sellers, but also a few products that are slowly but surely increasing in demand.
Prepping Your Amazon Store For The Current Season—while you are sure to have some product categories or product staples that you offer year-round, it is imperative to capitalize on the current season’s sales trends. There is always a sales trend, and your niche will help to determine which are most relevant to you. Seasonal trends can include the time of year: winter, spring, summer, and fall. It could include upcoming holidays: Mother’s Day, Father’s Day, Christmas, 4th of July, etc. It could also include industry-specific seasons: such as back to school, or hunting and fishing season.
Stocking Your General Items—capitalizing on hot new or seasonal products is essential, but you must also keep several general products in stock. Your general products should include the product categories and products that your target audience would expect to see in your product niche. Since Wholesale2B has over 1.5 million dropship products, you sometimes have hundreds of fairly similar products to choose from. The FBA Tool Kit can help you to narrow down your selection with factual data, instead of guess work.
The Amazon FBA Tool Kit To Complement Your Current Inventory Management Process
You may already have a system in place for selecting which products you want to sell in your Amazon dropship store. If that system is working for you, use the FBA Tool Kit to complement and strengthen your current strategy.
Even if you continue to load the products you sell by instinct and personal preference, you can broaden your reach by adding more researched products to your store inventory.
If you wish to start selling on Amazon using products from a variety of dropship suppliers, then checkout our fully automated Dropship On Amazon Plan.